Releasing date
May 2012
Client
Ferrero
Focus area
Digital Marketing
Web-site address
skuter.kinder-pro...

Task:

Miritec was chosen by Kinder as the hands (technical partner) to develop new Kinder promo with cartoon characters from Ice Age 4. We then had a task to create design and develop the back-end and front-end parts for the promo success.

Target audience:

Kids and teens, age 8-16, which love Ice Age 4.

Promo Mechanics:

To participate in the promo one had to send 9 wrappers from Kinder promo products.

Prizes:

The guaranteed prize- a white T-shirt with Ice age print on the chest and on the sleeve = 17000 pcs.

Special prizes:

  • Water scooter for kids – 100 pcs.
  • Astone Ocean scooter – 30 pcs. (for kids from 5 and with weight up to 75 kg, inflatable with electric motor)
  • Best Way 41070 scooter – 30 pcs. (for kids from 5 and weight up to 54 kg. with electric motor)

Solution:

We created attention-attracting promo website by using the smart design. We chose bright cartoony colors. The visitor becomes part of the cartoon, seeing how the ocean moves and swirls on the main page. The functional part is a classic solution with the following promo categories: Rules, Products, Prizes. Winners. Each category had the answers and info the visitor needed. We and the client were pleased with the way promo went and the small winners for long will have bright memories about the promo.
Technologies , Methodologies and Tools
Development Methodologies
SCRUM
Design
Vector Graphics
Web design
Icons Creating (Technical Design)
Prototyping
Requirements and Changes Management
Jira
Code Versions Control
SVN
Testing Methodologies
OWASP
Manual testing
Automated testing
Databases
MySQL
NoSQL Memcached
MongoDB
Programming Languages
PHP
JavaScript
Components and Protocols
SOA
Web services
Fframeworks
MiF
Jquery
Bootstrap
Development Environments
Eclipse
Sublime
Data Exchange / EAI
SOAP
Oauth
Prototyping UI / UX
Axure
HTML5
Flash
Analytics , Reporting and Auditing
Google Analytics
Google Webmasters
Yandex.Metrica
Network and Server Technologies
Web Hosting
Virtualization
Storage reservation
Mysql репликация

Testimonials

Marina Kolomoets
Head of Customer Service, the advertising agency Intouch
Miritec is our long-standing and reliable partner. There are more than 8 projects for the promotion of our joint partners at our account. Miritec specialists know how to find an approach to the customer and to implement all of his «fantasies». Starting with the first project we are working well together. The guys from Miritec always do everything possible and impossible, so that every project was started on time and met quality demands. We do not even think about the complexity, reading a regular task to develop the project. Miritec always dots the «i» and provides the best solution for you. We believe in the team of these great people and hope to continue reaching new heights together.
Yulia Volkova
Manager of Customer Service, the advertising agency Intouch
We express our sincere gratitude to the team of Miritec for the development and support of promotional sites for us and our partners. During our cooperation we appreciated the quality of your work, the speed of tasks execution, creativity, flexibility and the ability to make the impossible things possible. We believe that we have found a reliable partner to implement brightest and successful projects in the future with!

Miritec in figures

Next
more than
200

thousands of people daily visit the sites developed for our customers and partners by Miriteс