Releasing date
Oct 2012
Focus area
Digital Marketing
Web-site address


Ferrero SpA wanted to share wonderful prizes as part of promo with cartoon character from Sponge Bob. Miritec once again was a contractor for development of design, promo mechanics, for thinking through the functional part and provided a whole development and technical support complex.

Target audience:

Kids and teen, age 7-17, which love cartoon, especially Sponge Bob.

Promo mechanics:

The promo participants could win one of the guaranteed prizes:
  • A bag with cartoon characters from 5 KINDER MILK-SLICE+5 KINDER PINGUI
  • Funny watches with Sponge Bob for 5 KINDER MILK-SLICE+5 KINDER PINGUI+5 KINDER MAXI KING

Prize fund:

  • The guaranteed prize # 1 “Bag for kids” – yellow bag with logo and cartoon characters from Sponge Bob – 20000 pcs.
  • The guaranteed prize # 2 “Watch for kids” – 500 pcs.
  • Total guaranteed prizes fund - 25000 pcs.


The key website focus is on Sponge Bob, We wanted to make website come alive – so made the prizes and cartoon characters move upon pointing the mouse over them, Sponge Bob is winking with joy at the visitors. The main menu includes all the info needed for promo participants – Winners, Promo Rules, Promo Products, Video and Ask Questions.

Well thought through technical solution, colorful design and smooth teamwork resulted in the successful launch of one more promo from Kinder. We and the client were fully satisfied with the way promo went and participant were more than pleased to get the prizes.
Technologies , Methodologies and Tools
Development Methodologies
Vector Graphics
Raster Graphics
Web design
Requirements and Changes Management
Code Versions Control
Testing Methodologies
Manual testing
MySQL HandlerSocket
NoSQL Memcached
Programming Languages
Development Environments
Prototyping UI / UX
Analytics , Reporting and Auditing
Google Analytics
Google Webmasters
Network and Server Technologies
Web Hosting
Storage reservation
Mysql репликация


Marina Kolomoets
Head of Customer Service, the advertising agency Intouch
Miritec is our long-standing and reliable partner. There are more than 8 projects for the promotion of our joint partners at our account. Miritec specialists know how to find an approach to the customer and to implement all of his «fantasies». Starting with the first project we are working well together. The guys from Miritec always do everything possible and impossible, so that every project was started on time and met quality demands. We do not even think about the complexity, reading a regular task to develop the project. Miritec always dots the «i» and provides the best solution for you. We believe in the team of these great people and hope to continue reaching new heights together.
Yulia Volkova
Manager of Customer Service, the advertising agency Intouch
We express our sincere gratitude to the team of Miritec for the development and support of promotional sites for us and our partners. During our cooperation we appreciated the quality of your work, the speed of tasks execution, creativity, flexibility and the ability to make the impossible things possible. We believe that we have found a reliable partner to implement brightest and successful projects in the future with!

Miritec in figures

more than

projects designed by Miritec , more than 40 of them are on technical support today