NESTEA brand promotion on FacebookMiritec held SMM branding promo campaign for Nestea on Facebook
The Client approached us for creating promotion activities on Facebook and had really ambitious goals for the promo:
- Creating long-term relationship with the consumers;
- Increasing brand confidence;
- Creating the loyal consumers pool (goal – gather 500 new subscribers in 3 months);
- Month audience increase – 10%.
Men and women age 18-35, residents of Ukraine.
NESTEA Brand promotion on Facebook included filling with content, creation of competition and give-aways, reputation management, client support, social networks monitoring.
The tools we used:
- Interesting and up-to-the- minute content;
- High-quality design;
- Activities (competitions, quizzes, give-aways);
- Targeted adds.
Was directed at formation of the feeling of freedom and happiness from living here and now with a moto “Nestea- a gulp of freadom”
Mini-competitions and interesting games were held all the time:
Time for fun with Nestea!
Mini-competition once a week.
Nestea. Catch the Summer!
Each Friday one could win vacation from Nestea.
A range of quest-based mini-contests and competitions. Attractive prizes waited for the winners.
Neatea. Christmas greetings.
The participant sent their congratulations and our designer put them on funny and heart-throbbing post cards.